Five years ago, Roger Obando broke into the legal weed business by co-founding Baker, customer relationship software for dispensaries. Baker eventually merged into cannabis conglomerate Tilt Holdings and now Obando has written a book, The Highest Common Denominator. In it he discusses “intersecting at the best version of ourselves, in service of equality, of opportunity, and of optionality” in the cannabis industry.
In Episode 89, Obando discusses how his Costa Rican roots shaped his views on industry inclusiveness. Also: Alex and Donny have dueling thoughts on this week’s arrival of REC in Illinois.
Podcast Link: https://soundcloud.com/weedweeknews/ep89obando
Publisher: WeedWeek